News

THE MTVi GROUP AND BEATNIK ANNOUNCE INTERACTIVE AUDIO PACT

New York, NY - April 26, 2000 - The MTVi Group, the world's leading online music entertainment company, today announced a multi-year agreement with Beatnik, Inc., a leader in interactive audio technologies and content for the Web. The agreement makes Beatnik a featured technology solution for interactive audio for the MTVi network of Web sites, including MTV.com, VH1.com and SonicNet.com.

Through Beatnik technologies, music fans can create their own background music to guide them as they surf MTVi's sites, instantly preview new songs by simply rolling the mouse over artist graphics, remix tracks to create their own personalized versions of songs, and email their creations to friends.

"We are very excited to be partnering with Beatnik, a leader in interactive audio technologies," said Nicholas Butterworth, president and CEO, The MTVi Group. "As the leading force in online music entertainment, MTVi continues to deliver the best interactive audio experience across our global network of web sites."

"Together, Beatnik and MTVi are introducing music fans on MTVi's sites to immersive, interactive experiences that enable them to interact with top artists, create and remix music and be published in a Web-based community," said Lorraine Hariton, president and CEO of Beatnik. "The innovative 'Finish the Album Contest,' where fans submitted their own version of a song for a cut on new band Lucy Pearl's finished album, is an example of the unique experiences we offer MTV.com users today. We look forward to building more of these types of interactive experiences."

About The MTVi Group
The MTVi Group is the world's leading online music entertainment company featuring a comprehensive collection of music destinations on the Internet. The MTVi Group's 22 worldwide destinations include MTV.com, VH1.com, and SonicNet.com. The MTVi Group is a unit of MTV Networks, which is owned by Viacom Inc. (NYSE: VIA, VIA.B). Headquartered in downtown New York, The MTVi Group has satellite offices in San Francisco, CA. Liberty Digital (NYSE: LMG.A and LMG.B) holds a minority stake in The MTVi Group. For more information please visit The MTVi Group corporate Web site (www.mtvigroup.com).

About Beatnik, Inc.
Beatnik brings interactive music and sound to the Web through its combination of technology, content and community. Beatnik's solution includes a line of applications, production music, sound content and software technologies that enables the integration of interactive audio content into the Web experience, known as sonification. Beatnik develops markets and sells its interactive audio solution to a community of creative professionals, potential licensees of its technology and consumers enabling them to build and interact with music and sound over the Web, on computers and other digital devices. Incorporated in 1996, Beatnik was founded by musician and composer Thomas Dolby Robertson.

© Beatnik, Inc. & ™ or ® as indicated. All rights reserved. Other names may be trademarks of their respective owners.

# # #

 

Beatnik Home Page